Are you an aspiring photographer? Do you want to take photography as your career but are not sure which niché to choose? While you should always give priority to your likeness and areas of expertise, you cannot ignore the market value of your preferred genre. So before taking the final decision on choosing the perfect photography niché for your career, know what type of photography is in demand in India now.
Here are the top 8 types of photography that are in demand in India:-
Portrait photographers take people's photos. They are often assigned to take photos of high school class, family, elders, children, etc. You can specialize in any of these fields too. Portrait photography is also required for business cards and online portfolios.
It is one of the most popular photography genres all over the world which will always be in demand. You need to be very up to date and learn new things related to it that are in trend. You always try to be creative to capture the most special moments of a couple's life in the best possible ways.
Photojournalism shows why a photo is worth a thousand words. Photojournalists capture the photos that tell an important story and sell that to news agencies. Their areas of work include war zones, locations facing natural disasters, and anything that reflects an issue worth drawing the attention of the public. Their works create an immense effect on the viewers that may last for decades after the incident.
Corporate organizations hire event photographers to take photos of events, performances, concerts, annual dinner parties, etc. They require such photographs for the promotion of their organization, and so, they will never seize to hire event photographers.
Product photography is booming in this digital era, as it is an essential part of e-commerce. It is necessary to click high-quality photos of products to sell them online. Product photographers are assigned catalog works too. It has various specialized niches, like food photography, jewelry photography, mannequin photography, etc.
Fashion photography involves working in the glamour world, which is an evergreen field. There is high competition in this niché, so you need to be skilled, talented, and well knowledged, to survive as a fashion photographer. You should also have excellent teamwork skills, to effectively communicate with all other professionals involved in this field like makeup persons, wardrobe stylists, and of course, your model.
This is the most basic type of photography that includes all kinds of photography. Stock photographers click pictures according to their genres and sell them to online platforms or agencies. Some stock photographers take general photos too. The stock photography market will never decline rather flourish day by day. But you need to keep in mind that stock photographers are generally paid very little, and you can only earn a decent amount of money from it once you click a lot of pictures and sell them.
This genre is in demand even in the pandemic period, because people want to see those places where they can't go themselves. As you get to visit new places in this field, so if you are a travel lover, you should choose travel photography over all other types. It is not easy to succeed as a travel photographer, but if you work hard, your work will surely find a place in the audience's minds.
Written By Sanga Basu, WPC, Content Writer.